Program Code

SMJ-00

Program Code
Program Level

Certification

Level
Program Duration

6 Months

Duration

Programme Overview

Social Media marketers are in great demand due to social media gaining importance as a marketing platform for businesses. This program equips you with hands-on experience in creating social media marketing strategies and running social media marketing campaigns.

Programme Objectives

  • Learn to create a social media strategy for all social platforms (Facebook, YouTube, Twitter, Google, Instagram, Pinterest, Google Plus)
  • Build great content that appeals to the audience
  • Learn to schedule your content for publishing on the social media

Programme Outcomes

  • Develop an engaging and effective social media strategy for your business
  • Build an inbound social media strategy that delights your customers and grows your bottom line
  • Leverage the power of social media to transform your business and your career

Career Path

  • Social Media Marketing Executive
  • Social Media Marketing Analyst
  • Social Media Marketing Coordinator
  • Social Media Marketing Associate
  • Social Media Content Creator

Eligibility Criteria

Minimum percentage and others criteria for admission will be as per UGC/ Concerned Regulatory Bodies.

Provided below are the criteria that need to be met for the given course.

For National Students

  • 10+2 or its equivalent.

For International Students

  • Rule framed by University Grants Commission (UGC) and notified in its website www.ugc.ac.in will be followed for deciding the eligibility and admission of International students to various courses offered in Om Sterling Global University, Hisar.

Programme Syllabus

The syllabus of the program plays a major role in how the students turn out for the profession. The syllabi drafted by the School of Media and Journalism are detailed and cover the necessary components to ensure a complete and overall education of the students. Given below is the syllabus for BA in Journalism and Mass Communication –

Semester I

S.No. Subject
01. Social Media Channels and their utility
02. Facebook Marketing
03. YouTube Marketing
04. Twitter Marketing
05. LinkedIn Marketing
06. Instagram Marketing
07. Google+ Marketing
08. Social Media Management

How to Apply

If the program fascinates you yet you are not able to decide upon the right one to choose, you can acquire our Free Tele Counselling session. In case you have any issues or queries regarding the admission, you can fill out the Admission Enquiry form and we shall reach out to you within 24 hours. If you have made up your mind about going ahead with the program, you can fill out the Online Application Form.

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